In 2021, Margo Moon and friends had an idea to create street style tacos with a Detroit flair. But, what does that mean? 

Well, she’s made it a point to include familiar foods like elote but combining its flavors with chicken wings. 

Moon offers a slew of options, from tacos, of course, to crunch wraps, birria egg rolls, which she says all include fresh ingredients. In 2024, Shell Shock’D ranked number 8 on the Detroit Free Press Top 10 Restaurant List. In 2022 and 2025, they won the Taco Showdown at Eastern Market. It crowns the best taco and best margarita among participating restaurants. 

As Shell Shock’D continues to grow in Detroit, Moon is setting her eyes to other states, hoping to franchise so everyone can experience Shell Shock’D Tacos.