Dr. Mona Hanna-Attisha, founding director of the Pediatric Public Health Initiative, and Luke Shaefer, director of University of Michigan's Poverty Solutions initiative, are raising funds for a program that aims to do something that has never been tried before in the U.S.: end childhood poverty. The new program, Rx Kids, will provide every pregnant mother in Flint cash payments during pregnancy and throughout the child’s first year of life. Hanna-Attisha and Shaefer join the show to discuss the origins of their approach, why they think this method will make a difference, and how they plan to sustain the program.